Resources
(Links) Creative Strategy Workshop 2026
Creative Strategy Workshop 2026
Presentation Link: https://gamma.app/docs/The-Creative-Strategy-System-tjnfrxk8ajtuof0?mode=doc
Recording Link: https://us06web.zoom.us/rec/share/YX44KzhiPQvV5xOJpTROtSZ-HkIeW-h80z09uKLfqyxTrMY_5JpoCCOT7rTIXXj3.LZjgBUpbFx4NcSPf
Code: Y4*h61Ve
OTHERS
Video Breakdown Prompt
Goal: Get a neutral, exhaustive, descriptive breakdown of the competitor ad.
Transcribe and explain the attached video ad in forensic detail so that an LLM without video access could recreate the ad 100% the same by reading your output.
Watch the entire ad and break it down into scenes and beats.
For each beat, capture all observable details:
- Start–End timestamps (mm:ss)
- Framework Section (Hook, Problem, Solution, Proof, CTA, etc.)
- Script (verbatim spoken words)
- On-Screen Text (verbatim, exact formatting/caps)
- Visual Description (foreground, background, actions, graphics, props, product, actors, environment)
- Shot Type (size, angle, movement, lens if inferable)
- Editing & Pacing (transition type, estimated average shot length, cuts per minute, overlays/animations)
- Audio (voiceover/dialogue verbatim, music style/tempo/mood, SFX, silence)
If something is unclear or not visible, write UNKNOWN.
Be exhaustive: include every shot, every line of VO/dialogue, every overlay, every transition, and every sound effect.
Output in a clear table format.
Martin’s Reels about creative strategy: https://www.instagram.com/martinlostak_/reels/
