Workshops · BFCM 2025 · English · PART 2 Workshop
(7) Scaling before BFCM
(7) Scaling before BFCM
Goal: Build momentum and accumulate data inside big CBOs.
As we’ve seen, demand starts to peak after November 20th,
BUT
If you find winners, you MUST scale before November 20th.
Nov 1st - Nov 20th is like evergreen media buying, with an “extra touch” because you say “Black Friday” in the ads.
Synced from Manel’s Google Drive · images and tables are shown as in the original doc